I found this in the Springfield Business Journal today. Thought it might help those who are traveling a little ways by car to get to Branson.
"[Jerry] Henry [Corporate Director of Research for Herschend Family Entertainment] said the transportation costs would likely mean summer travelers stay fewer days and spend less on attractions.
To soften the impact, the Branson chamber is issuing Gas Buster Discount Punch Cards, through a program it started in 2002. According to Berry, anyone showing a minimum of $40 in receipts for gas purchased on a trip to Branson can pick up a card from one of the Branson chamber welcome centers located at the corners of highways 65 and 248 and highways 65 and 160. The cards are worth up to $50 in discounts when redeemed at participating businesses until Oct. 31."