I am wondering why HFE is looking into buying aquariums. I know that CEO Joel Mamby had the company purchase small water parks to create a sustainable income, but an aquarium is hardly a themed attraction. The reason they opened White Waters in Oklahoma, Texas and Georgia was to create constant revenue; the parks being located in large cities.
This is a little known fact...
In the early 1980s they partnered with a Mexican restaurant chain out of Colorado, I don’t remember then name of that restaurant chain, but that was also to create revenue that wasn’t reliant on tourist’s dollars.
They also sold The Grand Palace Theatre, Branson, MO, and Music Mansion in Pigeon Forge, TN. They claimed they wanted to get out of the theatre business and to stay in the themed environment business.
Alright, I know I rambled, but does anyone have a clue why they would be looking into this venture?